PeP

PeP is a Turkish fintech company that provides a mobile payment and digital wallet app. The app allows users to make payments, transfer money and pay bills directly from their mobile devices.

Challenge

PeP provides a range of financial services, including savings accounts, loans and insurance products. However, with so many offers available, they recognized the need for a structured online presence that would help all of their customers easily navigate between their various products.

Solution

Our conception team had a clear objective: To develop a web and mobile platform that is user-friendly and easy to navigate for a broader audience. We wanted to ensure that the platform was easy to use, accessible and inclusive for everyone. 

To achieve this goal, we designed a new visual identity for PeP, while retaining their original logo and color palette. This allowed us to create a fresh and modern look that would appeal to a wide range of users.

We worked closely with our client to develop a solution that not only showcased their full range of financial services but also provided a clear and intuitive navigation system. Through a combination of careful research and planning, thoughtful design, and strategic content, we ensured that the user experience was seamless and intuitive, making it easy for different user profiles to find what they need and use the platform effectively. 

Overall, our team was dedicated to creating a platform that was visually appealing, user-friendly and accessible to everyone. We are thrilled to see that our efforts are helping them achieve their goals.